Tag Archives: new media

How to lead digital strategy in the arts

My friend and former BBC colleague, Jonathan Drori, has produced an interesting paper on how arts organisations can best use digital media. It was produced for the Department for Culture and, having the misfortune to be published in the midst … Continue reading

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Why do people turn to the arts?

Arts companies seem to be developing a healthy interest in the intrinsic benefits of the arts, if this week’s annual conference of the Arts Marketing Association is a guide. This seems slightly counter-intuitive. At a time when many companies are … Continue reading

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Making new media serve your purpose in the arts

This week I’ve been at the Arts Marketing Association’s conference in Gateshead where I was giving a seminar on how arts companies can use new media more purposefully. For the delegates who were asking for a copy of the presentation, … Continue reading

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